Tesco Extends Double Points Rewards For Clubcard Members
Tesco says it will extend its double point’s scheme until the end of summer, allowing Tesco Clubcard members to continue earning double points from all in store and online purchases.
Tesco’s advertising campaign uses the catch phrase “Double points extended until summer 2010.” And the retailer says it may even continue the promotion beyond the end of summer.
A Tesco spokesperson says the retailer was still considering how long it will run the promotion and so far has not announced the specific end date for the scheme.
“The reason we are running the current adverts is that, from research, customers saw this as a temporary scheme so we want to assure them it will run for at least a few months longer.” the spokes-person said.
Last August Tesco introduced double bonus points under which members of the Clubcard scheme earned two reward points for every £1 spent instead of the single point they usually receive for the same spend. Points can also be exchanged for Tesco Reward tokens.
Last week Tesco celebrated the 15th anniversary of its loyalty scheme by announcing that more than 14 million UK customers have received £120 million worth of rewards.
Please Note - All Prices Quoted Are Correct at Time of Posting
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